In this program overview, Stephanie B. Guerrero will discuss how Integrated Digital Marketing will be able to answer the questions for your business and more. You will learn how to make better use of your current digital channels and understand the analytics behind them. You will understand what makes a great Facebook ad and how to effectively use LinkedIn for B2B marketing. You will learn how best to communicate with your target audience as they go through their customer journeys using your business as your case study so you can easily apply what you’ve learned in the the course.
An overview of the upcoming program starting on 10 October 2022 will also be discussed.