In this program overview, Prof. Stephanie B. Guerrero shares how this upcoming Program highly interactive program that will teach participants how to bring their brand and business into the digital world and navigate through different online channels.

They will learn the basics of digital marketing, such as the consumer journey, available digital assets, and digital marketing strategies, to jumpstart their digital marketing journey.

An overview of the upcoming program starting on 18 October 2021 will also be discussed.