Postgraduate Certificate in Strategy Management

Program Days:

25 half days
Live Online

  • July 15, 17, 19, 22, 24, 26, 29, 31, 2024
  • August 2, 5, 7, 9, 12, 14, 16, 19, 21, 23, 26, 28, 30, 2024
  • September 2, 4, 2024
  • 1:30 PM to 5:00 PM

Face-to-Face On-campus

  • September 6, 2024
  • 8:30 AM to 5:00 PM

(GMT+08) on all dates

PROGRAM FEE
PHP 85,990.00 or USD 1,564.00*
* The prevailing exchange rate at the date of payment may apply.

Let us know if you are interested to avail of early bird/group discount or discuss payment terms.

Program Overview

Yesterday’s strategies do not ensure tomorrow’s success. The evolving business landscape demands agility from leaders of all levels. New senior managers often find themselves thrust into leadership roles, equipped only with technical expertise. They often lack the specific strategic skills required to lead their teams effectively and confidently. This kind of leader often struggles to establish credibility and build trust within teams.

The Postgraduate Certificate in Strategy Management empowers seasoned professionals to transform into visionary leaders by equipping them with a comprehensive strategic thinking and leadership toolkit. This human-centered program bridges the gap between present realities and future possibilities. By integrating design thinking principles, participants cultivate the ability to identify and address real-world customer problems with creative solutions. The program delves into business model creation, allowing leaders to translate innovative ideas into robust frameworks for sustainable growth. Furthermore, participants hone their skills in strategic planning and execution, ensuring that formulated strategies translate into tangible results.

The program cultivates a forward-looking perspective by incorporating elements of corporate strategic planning and future thinking. Participants learn to efficiently map out industry trends, anticipate future developments, and formulate strategies to position their organizations for long-term success.

Ultimately, this mastery of strategic planning and management ensures that newly minted leaders can translate vision into action, generate novel solutions, and drive growth for the organization.

Program Objectives

Master Design Thinking: Apply design thinking principles and tools to develop innovative solutions for real-world customer problems.
Craft Winning Strategies: Translate innovative ideas into robust business models using the Business Model Canvas framework.
Sharpen Strategic Foresight: Develop a future-oriented mindset through scenario planning and analysis of emerging trends.
Lead with Confidence: Enhance strategic planning and execution skills to navigate complex situations and drive organizational growth.
Cultivate Business Expertise: Enhance business acumen through a comprehensive framework encompassing strategy, execution, and critical thinking.

 

What You Will Learn
  • Design Thinking Framework and Challenge Definition
  • Creative Solution Brainstorming and Rapid Prototyping
  • Financial Analysis and Business Transformation
  • Role of Futures Thinking and Strategic Foresight in Organizations
  • Trend Analysis, Emerging Issues, and Future Scenarios
  • Market Research and Customer Empathy Development
  • Strategic Management Principles
  • Strategic Project Management
  • Foresight Frameworks and Tools (Five Ages of Futures, etc.)
  • Futurist Mindset for Strategic Decision-Making
Key Benefits

Innovation and Customer-Centric Development: Learn design thinking principles to improve product, business, and marketing while minimizing risk through rapid prototyping. Gain deeper empathy for customer needs, leading to innovative solutions and a shift in mindset towards customer-centricity.

Strategic Leadership and Execution: Develop a comprehensive understanding of strategy formulation and execution through frameworks like SWOT and balanced scorecard. Apply learnings to real-life business scenarios and sharpen critical thinking and decision-making skills to drive organizational transformation.

Future-Proofed Leadership: Cultivate a forward-thinking “futurist mindset” to anticipate future trends and challenges. Learn to analyze signals and emerging issues, to make strategic decisions that ensure long-term organizational success in a world of uncertainty.

Who Should Attend

This program is designed for leaders and managers in marketing, business development, product development, and brand management looking to broaden their strategic expertise. Sales coordinators and functional leaders with a growth mindset will also find this program valuable.