Strategy Management for Business Leaders

Program Days:

Live Online Sessions
August 8, 10, 15, 17, 22, 24, 29, 31, September 5, 7, 2023
8:30 AM to 12:00 PM

Face-to-Face On-campus
September 12, 2023
8:30 AM to 5:00 PM

PROGRAM FEE
PHP 60,990.00 or USD 1,109.00*
*The prevailing exchange rate at the date of payment may apply.
Let us know if you are interested to avail of early bird/group discount or discuss payment terms.

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Program Overview

A company’s business strategy serves as a compass that creates a vision and direction for the organization. It aligns stakeholders, partners, and employees with the company’s strategic goals and priorities, anchored on its mission, vision, and corporate values.

In today’s competitive environment, a well-defined corporate strategy helps business leaders keep their sights on organizational priorities while ensuring readiness for future challenges. To effectively compete and drive business profitability, companies must be agile and flexible to plan, formulate, and execute well-developed corporate business strategies that consider internal strengths and weaknesses, competitor threats, and market opportunities.

The Strategy Management for Business Leaders Online Program will develop your ability to innovate, formulate, and execute strategies that will gain a competitive advantage for your business. You will learn proven business models, frameworks, theories, and strategic tools through hands-on exercises, interactive lectures, and lively discussions of actual business cases.

By joining the program, you will build your cross-functional skills, as well as capabilities and know-how in developing and implementing corporate strategy across the company and develop a holistic plan for the future.

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Program Objectives

This interactive online program will enable you to learn the strategic framework that delivers desired business results and growth.  You will be able to establish a structured approach to examine opportunities, challenges, and prospects of change in the business environment. You will gain fresh strategic insights that will help you drive company growth and profitability.

The different modules in the program will develop your strategic thinking, ability to execute plans with excellence, and your ability to lead the organization more effectively.

What You Will Learn

MODULE A: Environmental Analysis

Expose participants to the importance of scanning and understanding the macroeconomics and its relationship to formulating strategy and setting business goals and direction.

MODULE B: Strategy Formulation and Implementation

Provide participants with a clearer understanding of the inter-relationships of the different business functions and how these shape corporate strategy and implementation.

MODULE C: Balanced Scorecard and Excellence in Execution

Equip the participants with tools to help them clarify strategy, articulate and communicate business priorities, monitor progress and measure performance.

MODULE D: Strategic Negotiation

Provide the participants with negotiation skills needed to manage and resolve conflicts with mutually-beneficial results.

MODULE E: Filipino Branding as a Strategy

Enlighten and inspire participants to exapand their creative capacity to do Filipino branding to their products/ services.

MODULE F: Business Leadership and Branding

Teach the participants ways on how to communicate their key differentiation as a leader taking into account their values and passion, and how these can be authentically seen and heard at work and beyond.

MODULE G: Online Business Simulation Game

Enable the participants to apply learning from the program through a virtual business simulation game that is interactive, risk-free and that mimics real environment.

Key Benefits

Well-Structured Program and World-Class Faculty

The online program offers a venue for high-impact learning with real-time, experiential, and interactive online sessions. Participants will learn the following from AIM’s world-class faculty and its network of industry leaders and practitioners.

Deepened Understanding of Strategy Formulation and Execution

You will learn strategic concepts, frameworks and tools needed to to scan and analyze the external and internal environment, as well as effectively develop and implement corporate strategies. These include SWOT, TOWS, PESTEL, and the Five Forces. You will learn strategy formulation, execution, balanced scorecard, and strategic negotiations.

Practical Applications to Real-life Business Scenarios

You will be able to test your business acumen and skills for boosting business growth and profitability through an interactive and fun online Business Simulation Game. The program will also allow you to immediately apply what you have learned to real-life business scenarios and work environments.

Who Should Attend

Business owners, general managers, business unit heads, functional managers, and other leaders responsible for driving strategic growth and business profitability

Managers and professionals who need to expand their strategic thinking and understand and appreciate the dynamics of managing business recovery and growth in a competitive and volatile environment